Introduction
Like the other singers from last year James Newman has the chance to perform in this year’s ESC in Rotterdam with a new song.
The BBC has discontinued the national final in the United Kingdom. Therefore there has been a direct nomination of the successful singer and songwriter James Newman. He is no stranger in the UK, as he is mainly composing for other singers with great success, e.g. “Therapy” together with the highly acclaimed Dutch DJ Armin van Buuren. James’s brother John is a singer as well and James could write many songs for him. John’s worldwide hit “Love Me Again” is still being played in the radio stations all over the world. Other songs like “Waiting All Night”,
James is also a good friend of Ed Sheeran and was also involved in “Lay All Your Love On Me”. Hence James is a very successful songwriter, who sold multi-platinum, could win the Brit Award 2014 with a song by English drum and bass band Rudimental and Ella Eyre “Waiting All Night” - this was James’s first number 1 hit in the UK. “Blame” is another song performed by his brother John Newman. In 2020 James released his debut EP “The Things We Do”
The new song “Embers” is having a different style than “My Last Breath” and is a danceable track with an uplifting swirl. It seems like this is James’ answer to post corona:
Feelings change
And seasons fade,
but Nothing will burn us out
Nothing can stop us now
In the video-clip James is dancing and celebrating life, fireworks and trumpets announce a new chapter. Maybe this positive message will lead people to welcome the summer and all sorrows are fading away.
Despite its positive vibes, the song is missing out a clear hook and a certain recognisability. James’ song from last year had a little more originality.
History
The United Kingdom had its debut in 1957, in 1967 they could win for the very first time, when the Eurovision Song Contest was still called “Grand Prix d’Eurovision de la Chanson”. In 1958 the United Kingdom has withdrawn, so it’s one of the participating countries with the longest stand in the ESC history.
Over the years the United Kingdom has become one of the most successful countries with five victories and 15x 2nd places and 41x Top10 placings. Especially in the 60’s and 70’s the ESC was very important for the UK music market, but this has changed dramatically. Nevertheless the UK entries have mostly been contemporary and radio friendly and many of them have become great hits or even evergreens. But this has changed significantly. It seems that the general interest in the ESC has decreased massively, and that such a big music nation is not presenting their best artists with the best songs.
Additionally the general interest has been impacted as well, which is mainly due to the funny, sarcastic and snappy comments of the BBC commentator Terry Wogan, who unfortunately passed away at the end of January 2016. There was less good will and appreciation, unfortunately the music of the ESC has been put in the trash corner with the consequence that this music event is not being taken seriously anymore. With the effect that established singers and composers make a wide berth around the ESC. Even if the BBC has send Blue, Engelbert Humperdinck and Bonnie Tyler as “old weapons” into the contest, it did not bring back the old glamourous times. It seems those singers have only been taken part for reactivating their careers. There are so many talented singers and composers in the UK, those should be motivated and encouraged instead. The time has passed when UK entries were successful song which also topped the European charts.
The English speaking countries always enjoyed the language advantage for a long time. Since the language rule has been eased for every country, the United Kingdom, Ireland and Malta have suffered a lot, all countries were able to sing in English or any language of their choice.
The BBC had the honour to organize a special 60th anniversary concert of the ESC with previous winners and participants in 2015. It was a fulminant show with a lot of memories and melodies with an enthusiastic audience in the Apollo Hammersmith Theatre in London. Unfortunately, this concert has not been broadcasted live and the show was not broadcasted in the countries of Eurovision.
Biggest successes
Video Nostalgia
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